Saturday, February 20, 2010

Are we there yet


1993 - 1994 Commercials
- In 1993, all the innovations in these commercials were dreams on the horizon, new and exciting. Many of them are common place now, woven into the fabric of our everyday lives, conveniences like gps, video on demand, and online purchases. What I find really amazing is that the technologies presented in these futuristic commercials that aren’t in use today, have been superseded by more useful technologies. Compare the distance learning center to what we know today, or the phone booth (you can hardly find them anymore; we all have portable communication devices). As the communication and IT industries continue to converge they're making good on a lot of promises, changing the way we communicate which is changing the way we do business, educate, and socialize. The baby in the commercial, now a junior or senior in high school, can’t imagine a world that is not online, a life without facebook, itunes, and online banking. I wonder which of today’s innovations will be part of everyday tomorrow.

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